Saturday, November 15, 2014

CSR: Environmental Sustainability


Few years ago I got the chance to witness the first National Advertising Conference conducted by Philippine Junior Marketing Association. I have been edified on Corporate Social Responsibility through our speaker Ms. Regina Lopez. She expounded her desire to rehabilitate the Pasig River. Her dedication to this project just amazed me. 


Maintaining a good environment has a great impact on the companies and the consumers. If we effectively sustain the environment, this will eventually create different sources that would support the needs of people. Environmental sustainability is the process wherein the biological system can still produce enough for the human societies’ needs. Companies are becoming active now on creating projects related to our environment as part of their CSR. 

Environmental sustainability is significant for all of us. Thus, this is something that not only the companies have the capacity to perform. Everyone has to contribute, by just merely disciplining ourselves in waste disposal is something that can make a huge difference. 

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